Event Marketing You …

Filed under: Advertising

You are here: > > > Event Marketing Info Step 1: Pull together an event planning committee Step 2: Establish the budget Step 3: Choosing a date, time and location Step 4: Establish the production timeline 10-12 weeks Finalize the following: what kind of event it will be, when and where will it be held, invitation list, theme/messaging, and who will be responsible for assigned duties before, during and after the event. 8-10 weeks Finalize text for all printed materials (invitation, program and posters) and begin production of promotional materials. 7-8 weeks Make final revisions and changes to invitations and promotional materials and begin printing. 4-6 weeks Mail invitations. 2-4 weeks Begin promotional campaign. 1 week Confirm deliveries with vendors (tables, chairs, sound system, flowers, etc.) and order of activities during the event with planning committee. 1-2 weeks after the event Event debrief with event committee ( if anticipated to become an annual event). [ ] Document Actions